NOTES: ## Trust & proof near every CTA (Next)

Buyers have been burned by PR agencies. Next to CTAs, surface:

* The **results stats** ($11M+, 15–25% of total ecommerce revenue, 4+ yr placements)
* **Client logos** ("OUR CLIENTS FEATURED" — make sure these are visible)
* A **short testimonial** — ideally echoing the market-research language ("numbers-focused," "strategic partner not an executor," "ROI"). If Meghan/Kelly would give a quote, they're gold.

COMMERCE PR & AFFILIATE SERVICES FOR DTC BRANDS

We manage the channels that turn discovery into revenue — as one connected system, not separate silos.
Every engagement is built around your numbers.


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👀 YOUR POTENTIAL FUTURE

a true partner is always learning, exploring & sharing

  • 3-5% Affiliate Program Conversion Rate

  • 80%+ New Customer Acquisition

  • 5,000+ Top-Tier Articles -------> Averaging 50+ Top-Tier Articles Monthly

  • Maintain Brand Placement in Top-Tier Articles 4+ Years

  • 20+ Million Affiliate Revenue Generated

  • Averaging 15-25% of Brand's TOTAL Ecommerce Revenue
OUR RESULTS
71096

Commerce PR & Editorial Outreach

Native Amazon affiliate campaigns with commerce editors & creators — shoppable coverage that drives verified sales.

Earned coverage engineered to rank in Google and get cited by ChatGPT, Perplexity & Gemini.

Placement in top-tier "best of" and comparison articles (the Wirecutter-style coverage that ranks and sells for years). CPA & CPC publisher partnerships.

SEO + GEO Visibility

Setup, scaling & optimization on Impact, AWIN & more. Publisher recruitment, commission strategy, and new-customer-focused reporting.

Amazon Creator Connections

Affiliate Program Management

Have additional questions? Submit them! 
See if this channel is profitable for you with a free Projection Calculator that includes all costs for you to plug and play 
For a deeper conversation on how affiliate PR scales consumer brands, watch How to Scale Your Business with Affiliate PR with Kaila O'Connor, where KMO HAUS founder Kaila O'Connor explains how combining affiliate networks with editorial pitching generates high-revenue media coverage.
Our pricing structure is transparent and tailored to your brand's growth stage:
  • Monthly Retainer: A predictable flat fee that covers dedicated outreach, editorial pitching, affiliate network optimization, and partner management.
  • Commission / Affiliate Split: Your standard affiliate commission paid to publishers per sales generated through their tracking links.
  • Custom Project & Agency Training Rates: Specialized packages for agency training, one-time launch campaigns, or strategic audits.

How is affiliate PR priced?

We achieve the strongest results for high-growth DTC consumer brands that meet four key criteria:

  • Strong News Hook or Differentiation: A clear value proposition, innovative product feature, or compelling brand story that editors actually want to write about.
  • Active Affiliate Infrastructure: An established program on a major network (or willingness to launch one) offering competitive commission rates for commerce editors
  • Solid Amazon or Retail Presence: Many major commerce publishers mandate Amazon listings or key retail availability alongside DTC links to maximize reader conversion.
  • Minimum Inventory & Budget: Brands with sufficient inventory depth, healthy margins to support commission structures, and a minimum monthly budget allocated for dedicated PR growth.

Which brands are the best fit?

Because Commerce PR leverages affiliate networks (like Skimlinks, Impact, ShareASale, and CJ), every inclusion and click can be tracked back to top-line sales. We measure success using a dual lens:

  • Direct Affiliate Performance: Tracking direct revenue, conversion rates, and ROAS generated through editor-driven affiliate links.
  • Blended Brand Impact: Evaluating total media placements, publisher domain authority, organic search lifts, and halo revenue driven by top-tier editorial validation.

How do you measure ROI / ROAS?

We act as an embedded growth partner. While we are technically an external team, we don't operate like a siloed traditional agency. We integrate directly with your internal marketing, affiliate, and PR leads via Slack and weekly syncs, operating as a seamless extension of your team. Whether you need full-service execution or high-level affiliate PR strategy to power your existing PR agency, we adapt to your infrastructure.

Do you work in-house or as an outsourced partner?

What’s the difference between commerce PR and traditional PR?

let's answer any questions you may have! 

FAQ

Traditional PR focuses on brand storytelling, founder profiles, and earned editorial coverage to build credibility and long-term brand equity. Commerce PR (or Affiliate PR) operates at the intersection of media relations and performance marketing.

Publishers today rely heavily on affiliate commissions generated from commerce content (like gift guides, roundups, and "best of" reviews). Commerce PR ensures your products are pitched directly to commerce editors with fully optimized affiliate links, high stock levels, and compelling unit economics. While traditional PR drives brand awareness, commerce PR directly drives trackable revenue and immediate conversions.

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